#automation

Week five of building two AI pipelines: why writing better prompts is a dead end, and what it looks like to build the brief into the system itself.

Week four of building AI pipelines for agency work — why execution got faster, thinking mattered more, and the real decisions happened in the doing, not the planning.

Week three of building AI pipelines for agency work — what we learned testing website tools, running brand-aware image generation, and why intake is the real problem.

A week-two look inside two AI systems we're building — a website generation pipeline and a brand-aware image system — and what they reveal about building real AI tools for agencies.

Meet Paige and Alex, two co-op students building AI systems at Goose Digital for WordPress migration and brand-aware graphic generation.

The biggest obstacle to AI adoption in agencies is not the technology. It's building a system your whole team can actually use. Here's how we approached it.

A brand new veterinary clinic, no existing digital presence, and a full marketing stack to build. Here's how AI-assisted workflows changed the timeline entirely.

Every SaaS tool optimizes for the median user. We built our own marketing operations platform instead — and here's why custom infrastructure wins at scale.

Most agencies are adding AI tools to existing processes. We rebuilt our entire operation from the ground up — and here's what going AI-native actually looks like.

AI makes content at scale easy. Keeping it on-brand is the harder problem. Here's how we solved brand consistency across AI-generated content with structured inputs and plugins.

From zero to a fully deployed AI showcase site in two days and about five hours of human effort — using Claude Code, Gemini, Synthesia, and Cloudflare.

A practical breakdown of AI agents — autonomous systems that can reason, plan, and take action on your behalf.

How we used a Claude co-work plugin to generate 190 on-brand MCAE emails across segments and personas in a fraction of the time.

When a vendor proposed doubling prices and a 12-month lock-in across three lines of business, we built our own PDF catalog viewer in a weekend.

We built a Claude Code plugin for Cowork that generates production-ready Google Paid Search landing pages — from brief to live in about an hour.

Building a secure REST API plugin that lets Claude and AI automation tools read and update WordPress content, SEO metadata, and taxonomies without credentials.

Using AI to analyze content engagement patterns and predict which topics will resonate with target audiences.

Replacing slow Clockify reporting with automated retainer and team analysis — AI-built Python scripts pull usage data, generate trend graphs, and embed live results in Notion.

Automating high-volume marketing image creation using Notion, n8n, Bannerbear, and Cloudinary to produce 9-20+ branded variations in seconds.

A custom AI web app that helps account and content teams build full content plans at scale — from strategy profiles to approved, transmit-ready articles.